Back in 2022 we were asked to develop one of the largest and most complex custom puzzles for Jung Von Matt - a global advertising agency with studios in multiple locations across Europe, US and Asia and clients featuring some big names including Coca&Cola, BMW, Bosch, IKEA, Nivea, FIFA and others.
JVM wanted to create a bespoke and unique Christmas product that would be distributed internally and enjoyed within the circle of the company and its top clients.
JVM wanted to create a bespoke and unique Christmas product that would be distributed internally and enjoyed within the circle of the company and its top clients.
The process started with a series of conversations that helped us form a long list of locations, brands and characters to be featured in the future puzzle. After that the complex building process began where the whole illustration was structured into global locations that featured top client products and logos requested by JVM.
It was decided to make the puzzle pieces larger and neater to make sure the process of putting it together didn't make people stressed out - that was not the purpose of this product! Instead, JVM wanted this puzzle to be enjoyed amongst friends, colleagues and families, reflecting on all the great collaborations that were done over the previous years and all that was yet to come.
A complex yet extremely thoughtful project, every bit of the process was greatly enjoyed and nothing is more rewarding that seeing the satisfying results at the end.
